Easy Bio

Growing confidence in the organic

Sana 2016 and Bio Bank highlight the positive trend of the organic industry, including informed choices and good habits.


The organic Italy is constantly growing. This is revealed by the data of the last edition of Sana, the fair of organic and natural, and the Bio Bank 2016 report.

According to SANA-ICE 2016 "Observatory of All the numbers of bio", Italians choose organic because they consider it synonymous with quality. For this reason, 7 out of 10 families put in Shopping cart organic food, making their spending more and more "green".

Bio Bank carried out a survey of the biological activity and found (compared to 2011) a + 69% in restaurants, + 15% in specialized stores, + 71% in e-commerce. Especially the last data is very interesting, in contrast to other economic sectors where online is dropping drastically.

Leader among the regions is Emilia-Romagna, which has the highest number of bio activities (including food, e-commerce, direct sales). Right after that are Lombardy, Tuscany and Lazio.

These findings reveal a solid foundation for bio reality in Italy, in its every declination. More and more people realize the value of their choices for themselves, themselves, for the environment and for the others. To find out more, read at this link: www.biobank.it.

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